I first encountered IP as a college student in the UK, where my classmates were happily drinking American Budweiser beer. As a proud Czech and a consumer of Czech beer, I was so outraged by this name that I decided to dedicate myself to intellectual property not only in my studies but also in my subsequent professional life. Now I mainly deal with trademark and design registration and therefore have the opportunity to help companies obtain protection for their products and brands. Working with fakes also adds an extra spice, where I get to see a lot of fun imitations of legendary fashion brands.
barbara.mead@havelpartners.cz